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Taylor Swift smashes Spotify, YouTube records with Look What You Made Me Do

Taylor Swift may have endless hordes of haters, but it seems people can't get enough of her nonetheless. Her new single Look What You Made Me Do racked up a record-breaking 8 million same-day steams on Spotify. She also broke a YouTube record with 19 million same-day views after the song's release on Thursday.

New single panned by critics, fans sceptical of new look

Some critics panned the single due to the chorus's similarity to I'm Too Sexy by Right Said Fred. That's probably not the comparison Swift was looking for as she debuts her new bad girl image. Many fans have also panned the rebrand, which is summed up in Swift's lyric "The old Taylor can't come to the phone right now. Why? Oh! 'Cause she's dead!"

Are the haters just taking cheap shots?

At this point it seems like people are trashing Taylor simply because she's an easy target due to her constant exposure in the media. She could release the most innovative, catchiest pop song of 2017 and people would still hate on it.

To me ears the new single is certainly catchy but doesn't live up to the stellar pop songwriting on 1989. It's not a bad tune though. Her new image gives a bit of a Lana Del Rey vibe, with black and white photography and a darker look. It may be a bit of a shock at first but it seems a natural progression for the image to get more intense to match the music.

Right Said Fred members offered writing credit, lawsuit avoided

Swift collaborated again with Jack Antonoff (of Bleachers and fun) to write the new song. He returned after co-writing 1989 track Out of the Woods. Prior to the single release, Swift's team offered a writing credit for the song to Right Said Fred members Richard Fairbrass, Fred Fairbrass and Rob Manzoli. I guess Swift's lawyers did the math and worked out it was cheaper than a lawsuit. No doubt the trio will be in for a big payday. Fred Fairbrass commented:

"The metre of this new track by Taylor Swift is clearly using the metre of I’m Too Sexy, and they know that and they’ve been very fair with us. 

“I think with recent events, the Blurred Lines thing [referring to the plagiarism lawsuit surrounding the song], it gets pretty nasty and toxic. We’ve been treated really well by Taylor Swift’s team, it’s been really respectful in both directions. She’s a much bigger star than we are and she’s been great."

Swift's upcoming album Reputation features 15 songs and is due out on November 10. Lately the trend has been surprise album releases and quick launches, but Swift's team seems to want to keep people waiting. No doubt we'll have at least one follow-up single in September to keep everyone sated.